Ensuring Inclusivity in Your Design


In today’s digital era, creating inclusive online experiences is paramount. Web accessibility focuses on making websites and digital content accessible to all users, regardless of their abilities or disabilities. It is not just a moral obligation but also a legal requirement in many jurisdictions. In this article, we will explore the importance of web accessibility and provide insights into key principles and best practices to ensure inclusivity in your design.

Understanding Web Accessibility:

Web accessibility refers to the practice of designing and developing websites in a way that enables users with disabilities to perceive, navigate, and interact with the content effectively. It involves considering various impairments, including visual, auditory, cognitive, and motor disabilities. By implementing accessibility features, you can provide equal access and an optimal user experience for all users.

Accessibility Principles:

a. Perceivability: Ensure that content is perceivable by all users, including those with visual impairments. Use alt text for images, provide text alternatives for multimedia, and use clear and legible typography.

b. Operability: Make your website operable for users with motor disabilities or those who rely on assistive technologies. Ensure keyboard navigation, provide sufficient time for interaction, and avoid using content that may cause seizures.

c. Understandability: Ensure that your content and website functionality are easy to understand. Use clear language, provide instructions and cues, and avoid complex or jargon-filled terminology.

d. Robustness: Build websites that are compatible with a variety of assistive technologies and different browsing environments. Use valid HTML, CSS, and follow web standards to enhance compatibility.

Accessibility Best Practices:

a. Keyboard Accessibility: Ensure that all interactive elements and functionalities can be accessed and operated using a keyboard alone. Keyboard navigation is essential for users who cannot use a mouse or other pointing devices.

b. Color Contrast: Use sufficient color contrast between text and background to improve readability for users with visual impairments. Ensure that the text is easily distinguishable from the background.

c. Descriptive Link Text: Use descriptive link text that provides meaningful information about the linked content. Avoid using generic phrases like “click here” or “read more” as they lack context for screen reader users.

d. Alternative Text (Alt Text): Provide descriptive alt text for images to convey their content and context to users who cannot see them. Alt text is crucial for screen readers and helps visually impaired users understand the visual content.

Testing and Auditing:

Regularly test and audit your website for accessibility compliance. Use automated tools and manual testing methods to identify accessibility issues. Conduct user testing with individuals who have disabilities to gain valuable insights into the user experience. Address identified issues promptly to ensure your website remains accessible and inclusive.


Web accessibility is essential for creating inclusive online experiences and ensuring equal access to information and services. By embracing accessibility principles and implementing best practices, you can design websites that cater to all users, regardless of their abilities or disabilities. If you’re looking for expert web accessibility services tailored to your business needs, contact Evantro. Our dedicated team understands the importance of inclusivity in design and can help you achieve accessibility compliance for your website.